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George Pruce-Archer


For my project, I designed my own brand by designing an app and logo. For this project I had to use UX/UI and branding in graphic design to create my idea. The app I’ve created is a workout routine app that tracks the user’s activity during the week and the total progress gathered overall. For the design I went for a dark them with futuristic colour scheme to make it more aesthetically pleasing. From my research on other apps I’ve used, I took little things from each of them and implemented them into my design, I also looked into what I didn’t like and how I could improve it and also use it in my idea. One main thing about my design is that the ap and logo have the same colour scheme to keep the consistency throughout the design so there isn’t any clashing when the logo is on the app design.

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